The Seller Experience

Identify what needs to be done to get the house ready for market from de-clutter ("clutter eats equity), to painting (our colorist), floor refinishing and repairs.

Work with you to develop a price (and marketing) strategy. Further, decide what maintenance and/or replacement may be necessary to come to market.

Our stager comes in to finalize the look of the house. Earlier if vacant house or one or more rooms need rental furniture.

Your photographs are your most important marketing tool and we use the best photographer for the house.

A high percentage of our listings have videos shot by professionals. Otherwise we shoot video ourselves for Zillow (partially to move listings to top of search), Bomb Bomb, etc.

Broker & Public Open Houses. Early exposure to the market and E card marketing to out-of-town agents (especially in Wilton where 52% of buyers are represented by out of town agents.

Facebook & Instagram advertising and posting for your house. Advertising through all majors portals (Zillow, Trulia, Realtor.com) plus New York Times and Wall Street Journal websites.

We have an agreement with Zillow that allows us to protect and feature 15 listings at a time. This means that we are the only agent next to the listing and when a call comes in we are trying to sell your listing not just get another buyer.

Through our network of agents around the country - Berkshire, Tom Ferry and Curaytor, we can create additional exposure. Berkshire's international division helps to expose homes to people moving to the Metropolitan area.

Negotiation is a strength, especially in this market and among the top agents in Wilton. We have a better sale price to list price percentage for the last five years. We believe in feedback and market analysis and keep you abreast of everything regarding those issues.